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The Institute of Business Management & Journalism was founded in 1990 as a private tertiary institute to provide professional training to students in Secretarialship, Marketing, Selling & Sales Management and Journalism.Since the inception of the institute, it has become one of the famous and foremost private institutions of higher learning in the country. IBM & J is a well known institute with the academic staff members carefully selected for their experience and expertise in their chosen fields. Most of the lecturers also bring a wealth of industrial experience to the class that will help bridge the gap between the real of classroom education and the professional world. The institute awards Diploma / Certificates to its students in Marketing, Journalism and Secretarialship and the institute is the examination centre for ICM (UK) and LCCI (UK). We have so far trained over 3,500 students who are in the field of employment both private and government media houses and other organizations.

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The process of discovering potential consumers and \"creating, communicating, delivering, and exchanging\" goods and services in order to satisfy and keep them is known as marketing. It is a fundamental element of commerce and company management.

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Numerous occupations are possible with a marketing degree; the most popular ones are as follows:

marketing
digital marketing
social media
public relations
advertising

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