MARKETING
About this programme
Catering to the global demand of specialized and skilled human resource, the Advanced Business College offers Higher National Diploma (HND), awarded by the National Board for Professional and Technician Examinations (NABPTEX), as a part of the main curriculum. The 3 year long programme focuses on developing decision making skills along with problem solving abilities of the students. The Higher National Diploma is one of the most sought after courses, across the globe, and can be used as an entry point for a bachelor degree programme in any reputed university. On the other hand, for those seeking an entry into the corporate world, the Higher National Diploma provides a strong foundation on which to build a successful career. HND professionals are employed as middle level executives in the industry and have endless growth opportunities. It is common to take the Higher National Diploma as a stepping-stone for any degree course, to gain a first-hand insight to the demands of a full-fledged undergraduate experience. The HND is a vocational concept aimed at increasing the candidates’ practical understanding of the field and topics by exposing them to real-life scenarios. The experienced faculty at ABC use a blend of theoretical and practical teaching practices to equip the students with the knowledge and expertise to achieve success in their career. Our aim is not just to provide the diploma certificate but make the students learn and grow as professionals and intellectuals.
Entry requirements
WASSCE/SSCE APPLICANTS Pass in at least six (6) subjects meeting the following criteria Three (3) core subjects, including English and Math Three (3) elective subjects GENERAL CERTIFICATE OF EDUCATION (GCE) ADVANCED LEVEL Passes in three (3) subjects, with at least one (1) of Grade D or better. Credit Passes (Grade 6 or better) in five (5) GCE O' Level subjects, including English and Math Credit for a Science subject, if applicant was a Science student Credit for an Arts subject, if applicant was not a Science student ADVANCED BUSINESS CERTIFICATE EXAMINATION (ABCE) Passes in three (3) subjects, with at least one (1) of Grade D or better. Credit Passes (Grade 6 or better) in five (5) subjects in the General Business Certificate Examination (GBCE), including English, Math and Integrated Science/Social Studies FOREIGN STUDENTS In addition to meeting the requirements above, foreign applicants must provide evidence of proficiency in English, granted by the University of Ghana, Legon or Alliance Francais(French applicants). Applicants must also attach valuation report of certificates from the National Accreditation Board (NAB).
Career prospects
Business adviser Market Researcher Advertising art director Digital copywriter Event Manager Marketing Executive Media buyer National Sales Manager PPC specialist Public Relations Officer